Showing posts with label Avoid. Show all posts
Showing posts with label Avoid. Show all posts

Tuesday, 27 March 2012

6 Tips to avoid unnecessary meetings

Whether it was ad hoc or a scheduled one, most meetings don’t seem to help at all when it comes to getting work done. You would think that getting everyone who is involved in the project to sit down and talk through the problems that cropped up, then brainstorming for ways to solve them with, would be helpful one way or another. Well, these guys at WebEx say that meetings are pointless. And I’m quite sure most of you agree, because somebody went and made this: a calculator to figure out how much money was wasted just by having meetings!

not having pointless meetings 6 Tips Towards Not Having Pointless Meetings
(Image Source: Fotolia)

Jokes aside, a badly managed meeting will take employees away from what they are being paid to do, leaving phones unattended, emails unanswered. And worst of all, most of the time, people come away from the meeting with more to do than accomplished – great, just what I needed, more stuff to do. But that’s not to say that meetings should be completely taken out of the workplace. Here are some suggestions to help speed things along in a meeting.

It should be a crime for meetings to last longer than an hour. Heck, it should be a sin for scheduled meetings to last that long. The logic is simple: What is the point in taking your employees away from their work so that they can talk about what they are doing?

meeting gone in 60 mins 6 Tips Towards Not Having Pointless Meetings
(Image Source: Fotolia)

If it is just a report, they can always send you a proposal, or get that done with a 23 KB email attachment. If all you want is to be kept in the loop, get the head of department into your office or go grab a cuppa with him or her after work, get the information you need then release them back into the wild 15 minutes later.

Weekly progress meetings can hardly be helpful, since most work need longer than a week to come to fruition, and it would be silly to just sit around and stare at each other if we have nothing to report.

The point is: Meetings should increase productivity, not delay processes. Make every meeting matter, and make them count.

There are many meetings where there was mainly one person talking and everyone else agreeing with the speecher. If meetings were there just to hear people echo support, you might as well place a recording of the speaker in the meeting room for everyone to nod to.

keep meeting nodders out 6 Tips Towards Not Having Pointless Meetings
(Image Source: Fotolia)

To fix this, have only decision makers in the room. And you want those who aren’t afraid to speak their minds. You want the executive who will fight for your department’s chunk of the budget in there. You want the manager who can fend off extra and irrelevant workload speaking on your behalf. You want that brave supervisor of yours to tell your boss, "No, dad. We are not getting you a new car. The team wants to go to Bangkok this year, and we’re going to drink champagne in the flight!"

The point is: If you are going to be stuck in a meeting, having a little diversity in the decisions made would make it worth your hour.

How many times during a meeting, have one of your peers ask your manager something irrelevant to the topic at hand, and they spend at least an(other) hour trying to figure it out while you fiddle with your phone, trying not to look annoyed?

It’s not uncommon to have one’s train of thoughts derailed by a sudden question, but if by answering that question, and all the other issues down the list of agenda goes unanswered, this will affect the productivity of the rest of the staff.

meeting stay on track 6 Tips Towards Not Having Pointless Meetings
(Image Source: Fotolia)

Make it a point to have a limited number of agenda to achieve through every meeting, and make sure the one who chairs the meeting achieves the pre-set agendas; no more, no less. Use the sixty-minute mark as the impetus to get the agendas cleared out as soon as possible. If there are other things to attend to, and if it is only between a few people rather than the whole team who is sitting inside the meeting room, ask them to take it outside, before or after the meeting.

The point is: Stay on track to make your meetings worthwhile.

Nothing spells a bad ending to a meeting than to have attendees who come in with a blank mind. Nowadays, empty suggestions just won’t cut it. Bosses want track records. Managers want ROI. Executives want feasibility. And they don’t just want lit light bulbs, they want proof that an idea can and will work. To get that proof, you should first do your research.

ideas are cheap 6 Tips Towards Not Having Pointless Meetings
(Image Source: Fotolia)

When you don’t, this happens.

Ashkin Fureit: You know what, I think we should try switching to a new supplier.
You: Who do you have in mind?
Ashkin Fureit: Oh, I don’t know any new suppliers. I just thought that it would be a good idea to switch to a new one since this one is always late.

The group starts passing the ball around, wasting another 15 minutes, before jumping to the next agenda. In the next meeting, the same supplier is still used.

If Ashkin already had in his hands the contacts of alternative suppliers, their quotations and their proposed delivery dates, the team could decide there and then which new supplier to take. This problem would have been solved in less than five minutes.

The point is: Take ownership of your ideas and start ahead. Stop suggesting brilliant ideas just to wait for someone else to execute it.

How often do you come out of a meeting thinking that your manager had said one thing but it was not what you heard? Get everything cleared up before you clear out. If communication is a persistent problem, it’s a good idea to have your manager repeat himself or herself while you have other witnesses in the room.

meeting crystal clear 6 Tips Towards Not Having Pointless Meetings
(Image Source: Fotolia)

The point is: Clarify your team’s goals before you all start running at different goalposts.

If this doesn’t work, try the next tip.

Meeting minutes are great tools to get things running if you know how to do them right. For starters, it should have a number of things: what has been decided; what needs to be done and who is in charge of doing it; and the deadlines for it. The first thing would ensure that the meeting was actually useful for something, the second ensures that everyone has been assigned their respective roles, and the third literally makes them sweat.

meeting give me a minute 6 Tips Towards Not Having Pointless Meetings
(Image Source: Fotolia)

If you come out not knowing what had just happened in the meeting room, the minute will help you and everyone else get your bearings right. Otherwise, what are meetings for?

The point is: Nobody fools around when things get inked.

One knows better than to generalize, which is why I’d like to know your views on meetings: do they work? Are they necessary in today’s workplace? Has your office foregone the stressful weekly or monthly ritual that is the office meeting? Share your thoughts in the comments section below.

Singyin is Hongkiat.com's staff editor. She has a love-hate relationship with words, writers and the Web. When she is not busy plotting the doom of those who regularly produce erroneous writing, she can be found studying how digital tools can help enhance the learning experience in classrooms.


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Wednesday, 7 March 2012

Bloggers: 10 SEO Mistakes You Should Avoid

Search engine optimization (SEO) is vital to any successful blogging campaign. Therefore it should be implemented in the right manner. SEO itself is quite intricate for numerous reasons, but mainly because Google uses an algorithm, which takes several factors into account when ranking a webpage, and they keep changing it.

seo mistakes bloggers should avoid Bloggers: 10 SEO Mistakes You Should Avoid
(Image source: Fotolia)

There are virtually so many SEO myths that it has become very difficult to know what’s 100% true, but I can advise you on which SEO mistakes you should not make:

You might get a short term boost by buying links if your website is already popular, but you’re still taking a risk here. Paid links are sometimes flagged by Google’s search engine experts. You may wonder, how will they ever catch me? Well, Google’s bots and a special team at the company search for questionable linking patterns every single day!

For example, if you pay for a few hundred links to be pointed to your website in the very same day, some links will probably be flagged as a sort of ‘irregular linking activity’. Links from totally unrelated categories will seem suspicious as well.

I would recommend the old fashioned method of comment linking, manually — your blog will still be able to grow, albeit at a steady pace. Over time, the end results will be worthwhile. If you are however settled on purchasing links, do not use the same anchor text for all of them; mix it up a bit.

Many bloggers I know try to target the same topic with a variation of essentially very similar keywords. For instance, ‘make money on facebook’ and ‘making money with your facebook’ are quite similar, and creating a completely different page for each keyword won’t add much value to your site.

How much can you really play with topics or keywords that are essentially identical? If you can’t, then you’ll probably end up writing the same content for both keywords, which poses a risk of a search engine penalty. Instead, you should try to penetrate one original topic or keyword in detail and make an effort to strengthen each post.

Don’t get me wrong, PageRank is important for any website’s success. The higher the PageRank you have, the better you rank in search engines, and the more visitors you’ll get. However, it’s definitely not the only metric that’ll help you improve your blog’s success. Furthermore, Google has mentioned previously that PageRank is just one of two hundred (wow!) indicators used to crawl and rank a website. Instead, you should focus on your analytics, ROI, and relevancy as recommended by Google itself.

The title tag is undeniably one of the most important aspects when it comes to search engine rankings. Beginner bloggers usually write a post with a long title that describes the topic in too many words. First, you want to keep the title rather short, (not more than 60 characters) but more importantly, you should aim your focus at optimizing the title tags.

For example, if you write a post titled ‘What Is A Niche Blog And How Do I Create It?’ your title tag should be more targeted towards a keyword, perhaps something like ‘What Is A Niche Blog?’ with ‘a niche blog’ being a possible keyword. You would surely want to check the popularity of the respective keyword with a keyword tool such as Google Adwords before optimizing for it. Consider changing it and you may enjoy a better placement in the search engines and as a result, more visitors.

While many bloggers depend on content to grow their blog, there are some who had become obsessed with the design of their blog. Don’t get me wrong, if you don’t have an appealing design, some visitors won’t be attracted to your website. However, using too many graphics or images will overcrowd your page and slow it down.

I see many sites using Flash and sacrificing page speed for motion and sounds. Definitely an attractive setting, but not a worthy enough tradeoff. This will also prevent search engine bots from being able to crawl your pages at a desirable faster rate.

Blog services that offer free hosting such as Blogger, TypePad, and many others, can offer a decent platform and an excellent value. However, they are not flexible enough to be able to install the Plugins, themes, and other extensions you truly desire for superior SEO results.

All it will take is to register your own domain, and to purchase an inexpensive hosting plan. If you do enough shopping around, you shouldn’t spend more than $50 for both for the year. It’s worth a few bucks per month to have total control over your website. The power of independence can reap great rewards when your blogging operation grows.

Probably one of the most common SEO mistakes is common stuffing. It’s not only unethical, but also will hurt your search rankings. If you really want to rank for a bunch of keywords, create a separate page for each keyword and optimize for it accordingly. Instead of using hidden or duplicate text, focus on creating useful pages that have your keywords implemented in them as part of the content. Trying to manipulate a search engine like Google is a big no-no.

Many websites, especially blogs, suffer from posts that are too short. I personally get at least a few guest post submissions per day, and more than often, I have to reject them on the basis that they are too short to publish. How great can a piece be if it’s written at just 400 words? Writing extremely short posts hurts reader loyalty plus your page could be considered as low quality when it comes to SEO rankings.

There’s not only one right way to optimize your posts for the search engine, but there are general proven methods you can use. For example, in regards to link building, several bloggers I know make the mistake of only linking to the front page of their website. Instead, you should build links that also point to your top, most popular posts. There’s always something new to learn about SEO, so make sure your optimization knowledge is up to date by reading articles or guides from qualified authors such as Google’s Matt Cutts.

While Google reportedly (WebCEO software) doesn’t place a big emphasis on ALT tags, other search engines such as AOL, Bing, and Yahoo do. The truth is that a picture is just an image file if it’s not optimized for a keyword. To optimize it, use the ALT tag when inserting your image in a post; you’ll definitely see better results. Also, consider naming the file of the image as your keyword or at least to a defining term. If you’re blogging about copyright laws, name your image as ‘copyright-laws.jpg’, not something like ‘picture10.jpg’ — that simply won’t do you any good.

I see additional SEO mistakes regularly, such as the use of generic descriptions for posts, not updating the sitemap, broken 404 pages, and grammatical errors in various site contents. Most of all, I see posts that lack organization and simply contain too much text without separation of any sort, such as spacing or headings. That’s simply unattractive to your valued readers. It takes away from the overall experience, and the quality of your website will take a beating. These SEO mistakes may seem basic to some but shouldn’t be overlooked or ignored. Better yet, consider evaluating your blog right away to ensure that your overall SEO is in check.

Isaac is a full time blogger, also the founder of HIT - a site that provides bloggers with blogging tips and how to profit from blogs. Visit Isaac's blog.


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